Apple TV shows faith
Wednesday, June 29, 2016
Christian Cinema announces first-ever TV app streaming top faith films
SAN ANTONIO – The world’s largest library of Christian and family films — the booming movie category — now is a single click away with ChristianCinema.com’s release of the first-ever Apple TV streaming app for families of faith.
“Curated from top Christian filmmakers, all these titles in one place is a cinema rarity,“ said Bobby Downes, founder and CEO of Christian Cinema, which weekly adds the latest dramas, documentaries, short films, educational videos and more. “For a big swath of consumers, this is very big news.“
Consumers of Christian Cinema’s Apple TV app may:
- choose to own or rent high-quality movies
- watch a preview, rate and try before buying
- assemble and access a personal movie library across multiple devices (TV, Laptop, Smart Phone, Tablets) to watch anywhere, any time.
“Since Christian Cinema was formed in 1999 to connect audiences with top faith-based movies, it’s become the trusted name for families of faith,” Christian Cinema Vice President Jared Geesey said. “Movie fans can build personal libraries in the cloud and access at will from any device through our growing suite of apps.”
Apple’s newest streaming app arrives as televisions become Apple’s next hardware success story. In a fall 2015 note to investors, J.P. Morgan analyst Rod Hall predicted sales of 24 million next-gen Apple TVs in 2016. With graphics capability and an app store, Apple TV can disrupt existing console players, Hall wrote.
Parks Associates’ data of 2015 HDTV streaming video player unit sales spurred AppleInsider to write: “Apple saw a big boost in market share thanks to the launch of the fourth-generation Apple TV with Siri remote. Of the four largest manufacturers (Apple, Roku, Amazon, and Google), Apple saw the greatest unit sales increase year over year, and its share of sales in 2015 was 50 percent higher than in 2014.”
Parks Associates predicts 86 million streaming media players sold globally in 2019. Not incidentally, in November 2015 Christian Cinema launched an app on the popular Roku line, currently the number one streaming video player by market share.
“Movie watching just got social again,” Downes said. “The Apple TV and Roku apps bring faith-and-family content to the big screen to share as a family. And we’re talking newest and latest releases before they go to subscription platforms.”
CHRISTIAN CINEMA: Since 1999 Christian Cinema has amassed and curated the world’s largest selection of Christian movies from leading Christian filmmakers. Christian Cinema is the largest faith and family-based provider of Digital HD content to buy or rent. With no monthly subscriptions and no commitments, viewers pay only for the movies they watch.